We are brand builders >
Branding is about imbuing products with meaning that taps into human and societal needs, which in turn creates desirability and emotional preference. This is best done with a constant flow of stories and conversations around a unique worldview. Perfection does not matter. Purpose does.
We are growth drivers >
We take a through the funnel approach. Growth is a never ending cycle that starts with branding and continues well after acquisition. To set the cycle in motion, we develop growth plans, we create assets and we deploy them in a targeted way. We measure as much as possible. And then go back to strategising to keep it all going. We are particularly good at earning attention for your brand. Through our creativity & ideas. Through our brand strategies. Through our storytelling and narrative developments.
We are a team of highly experienced, mature marketers who have dealt with a very wide range of marketing challenges in our careers. Here’s a small list of some large brands that the team has worked on, in their careers. HSBC, Shell, Intel, Nestle, Samsung, Pampers, Kraft, Lebara Mobile, State Bank of India UK, Shaadi, Chelsea Football Club, Indo European Foods (Kohinoor), TATA, Marico, Standard Chartered, Cadbury, Surf, Garnier, Close Up, Perfetti Van Melle, Whisper, TVS Motors, Bajaj, Google, Philips, Coca Cola, HBO, Raymond, HBO, Raymond, Mahindra, AXN.
sbiuk shaadi.com lebara
tilda ief foods infosys
eastend assetindia futurebricks
What they say...
“Having worked with Cultr over the years we didn’t hesitate when thinking of an agency to help us create our TV campaign. We worked in synergy with the result being well executed, exciting creative work. The team have invested a lot of time in getting to know our business and its message. A great experience with an enthusiastic and professional team.”
Katie Atkin, Brand Manager, Indo European Foods
“The Cultr team is passionate and reliable with creative ideas based on audience insights, often delivering on tight timelines.”
Rajesh Dongre, Commercial Director , Lebara Mobile UK.
“Cultr is not just a marketing partner for Shaadi.com, its also a strategic business partner. We have been consulting with the Cultr team for all our key markets , and have had immense success with several of our campaigns such as #MeetSomeoneNew - across Media platforms - TV, Radio, OOH, Cinema and Digital. The team has morphed into an extended ecosystem for Shaadi.com in the western world and continues to deliver value on a daily, monthly and long term basis. Most recommended!”
Pamit Anand, Head of Marketing, Shaadi.com
“It has been a great experience working with the Cultr team for 5 years. They approach marketing with with a view to address business challenges, and deliver highly creative solutions. I highly recommend their work.”
Rahul Dixit, Director, Asset India & Asset Constructions
"Cultr is a dynamic marketing agency and I was particularly impressed by their swift ideation. The team is pleasant and very professional."
Arya Taware, Founder & MD, Future Bricks